Build a web app or SaaS platform
You have a product idea, or a spreadsheet-and-email process that customers now depend on, and it needs to become a real multi-tenant application with accounts, billing and an admin side.
Each one states the problem as clients describe it, how we approach it, and what changes when it is done.Sixteen situations we are engaged for most often. Each states the problem as clients describe it, how we approach it, and what changes when it is done.
Seven situations we get called about most: replacing a spreadsheet process, taking bookings online, inheriting a half-finished system, getting found in search and AI answers, hardening a product before launch, automating review of photos and video, and streaming every court or field.
You have a product idea, or a spreadsheet-and-email process that customers now depend on, and it needs to become a real multi-tenant application with accounts, billing and an admin side.
Your users are on phones, and funding two native builds plus a web version is not viable.
A general-purpose model does not know your domain, your terminology or your documents, and no amount of prompt engineering is fixing it.
Everyone wants an assistant in the product, and most of them are a chat box bolted to a landing page that answers questions wrong with total confidence.
You need to detect, count, read, track or identify something on camera, and the off-the-shelf products either do not fit or want your footage in their cloud.
Something critical runs on software that is a decade old, unsupported, or written by someone who left. It cannot be switched off for a weekend and nobody fully knows what it does.
The previous developer is gone. Nobody has the hosting login, the code is undocumented, and you do not know whether to continue it or start again.
It worked at a hundred users and it is failing at ten thousand. Pages time out, the database is pinned, and the hosting bill is climbing faster than revenue.
Launch is close and nobody has looked at the security, the bot exposure or the data-handling obligations.
The site exists but nothing links to it, search shows a competitor, and asking an AI assistant about the business returns something wrong or nothing at all.
You need to charge people — one-off, recurring, metered or all three — and the money path is the one part that absolutely cannot be approximately right.
Staff spend hours on the same repetitive task — sorting enquiries, drafting paperwork, checking photos or video, moving data between systems you already pay for.
A spreadsheet is the system of record. It is emailed around, two people have diverged copies, and nobody wants to touch the formulas.
Bookings arrive by phone, text and email, and someone re-types them into a calendar. Double-bookings happen, and nobody can see availability without asking.
Staff manually review images or footage — for damage, compliance, hazards or identification — and it does not scale with volume.
Families want to watch games they cannot attend, but staffing a camera operator per court is not viable.
These are the recurring ones, not the whole set. Describe the problem in your own words — you do not need to know what the solution is called.
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